2020 GWP

“Following the success of our 2017, 2018 and 2019 partnerships, Elizabeth Arden is proud to present our newest 2020 Sparrow Society gift with purchase.”
20 January – 9 February 2020 at Foschini stores
17 February – 8 March 2020 at Truworths stores
13 April – 03 May 2020 at Edgars stores (postponed until further notice)
20 April – 10 May 2020 at Woolworths stores (postponed until further notice)
Receive a beautiful South African-inspired, handmade Sparrow Society bag filled with five samples with the purchase of two Elizabeth Arden products, one to be a moisturiser, serum or foundation.
By partnering once again with our Make a Visible Difference Community Hero – Kate Senekal of Sparrow Society­ – in creating four brand new, stylish cosmetic bags for prestige retailers, we continue to provide customers with the opportunity to support this wonderful South African initiative, while gifting themselves with something beautiful.
“We are very excited about this year’s design as it incorporates South Africa’s national flower, the Protea, set among bright colours that reflect the vibrancy of the creators that make these bags,” says Kate.
“It shares the Proudly South African message and serves as a visual support of a product that is both locally and ethically made.”
“The continued manufacture of the Elizabeth Arden bags by the Sparrow Society team in South Africa has been a vital part in ensuring growth and sustainability in the programs and jobs created through Sparrow Society. It has served to sustain local manufacturing and revive lost factory jobs due to increased imports flooding the local market. Through partnerships like these, we hope to revive the manufacturing industry in South Africa and help to create a better and more sustainable future for all.”

2017 GWP

2018 GWP

2019 GWP

2020 GWP

2021 GWP